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All of us have heard of the term SEO.
Search Engine Optimisation or SEO is the process that optimises websites for search engines. In other words, websites or blogs that are SEO friendly are able to get higher ranks in search engines.
This also means that these websites are more visible and user-friendly. SEO websites also are able to get more traffic.
SEO is equally important for affiliate marketing. We know what affiliate marketing is?
It is a business model that allows third-party product promotion. Affiliate marketing involves an affiliate earning money when the product promoted is sold. Affiliates earn money in the form of commission.
For affiliate marketing, SEO is essential to choose the appropriate keywords. This in turn helps to generate the required organic traffic to the affiliate marketing website.
If SEO is not used by affiliate marketers, their marketing efforts would go in for a toss.
SEO strategies for affiliate marketing involve:
#Focusing on content
Content is everything when it comes to affiliate marketing. Affiliate marketers need to ensure that the products are promoted with optimized content.
The content for affiliate marketers can be in the form of videos, images or even text. It has to be ensured that the content is unique as well as engaging.
It is also important that the content be informative.
#Visual aspects
For SEO of affiliate marketing sites, it is essential to focus on the visual aspects as well. In other words, it is important to include images that attract the customers.
In addition, the image quality must be good and image details must be made available for the customers.
#Optimal use of keywords
The most important aspect of SEO for affiliate marketers is keywords. Keywords must be chosen as per the niche.
In addition, keywords research must be conducted so as to get the most competitive keywords. The keywords must also be used in an optimal manner and only the required number of times.
In other words, affiliate marketers need to avoid keyword stuffing.
SEO is important for affiliate marketing because of the following reasons:
#SEO optimized affiliate marketing site will attract more visitors
When an affiliate marketing website is optimized for search engines, it is able to draw more traffic. In other words, the website is able to attract more organic traffic.
#Help in generating more revenue
An affiliate marketing website which has undergone SEO is able to convert more visitors into buyers.
In other words, since these sites attract only relevant traffic, there are more chances of the affiliate marketer to earn more revenue.
#Websites get quality traffic
A major benefit of SEO optimized affiliate marketing sites is that these can draw more of quality traffic.
When affiliate marketing sites are optimized for search engines, the website gets more links. In other words the back links can help the site to get good quality traffic.
For SEO, there are a wide range of tools available. These tools are available in the form of plug-ins or extensions.
Most of these tools can also be accessed for free.
Here, we tell you the best free SEO tools for affiliate marketers:
# Google Analytics
This is a powerful and the most common SEO tools that affiliate marketers can make use of.
The tool helps the affiliate marketers to:
- Know where traffic comes from.
- The people who visit the page.
- Preferences of the visitors.
The tool also helps affiliate marketers conduct in-depth analysis of their SEO. In addition, the use of this tool is very easy and simple.
There are also several tutorial videos that can help the marketers use the tool in a more efficient manner.
# Google Keyword Planner
This online tool helps the affiliate marketers search for the best keywords. The tool also helps the marketers to get an insight into how a specific keyword would perform.
Keyword Planner is an easy to use and manage tool. It also helps to narrow the search on the basis of location, city, language and several other factors.
Affiliate marketers can also use this tool to find the most optimal and competitive keywords. Once the most optimal keywords are known, the content can be developed around them.
This in turn helps the affiliate marketing site to get quality and relevant traffic.
# Google Search Console
This is the best free SEO tool that affiliate marketers can make use of. The console allows the affiliate marketers to understand how Google sees the websites of affiliate marketers.
The free seo tool for affiliate marketers gives them information related to their domains.
Before you can use this tool, it is essential to verify the website. This allows access to extra features like sitemaps, international targeting etc.
The SEO tool enables affiliate marketers to develop better websites. It also enables the affiliate marketers to develop the right marketing strategy using affiliate links.
# Portent SERP Preview Tool
The tool provided by Portent helps affiliate marketers to know how their content will perform on SERP.
SERP refers to search engine result pages which are returned when users search for anything.
This SERP preview tool enables the affiliate marketers to see the ranking of their website or pages.
The affiliate marketers simply need to enter the keywords, meta description, URL and title. The tool will return instant results on the ranking of the website on result pages.
The results of the tool help affiliate marketers to improve their website. This is done so as to improve the ranking of the website.
# Yoast SEO Plugin
The Yoast SEO Plugin is the most commonly used SEO tool for affiliate marketing. The aim of this plugin is to help affiliate marketers write better content.
As has already been said, content plays a very important role in ensuring that the affiliate marketing website gets quality traffic.
The use of this plugin helps to develop content around the keywords. It also checks if the content is correctly positioned in the search results. The use of this tool enables affiliate marketers to focus on the appropriate keywords.
# Soovle
This is an online free seo tool for affiliate marketers. This tool gives the affiliate marketers a list of all keywords that are used by major search engines.
The tool also recommends a list of keywords that can be used by an affiliate marketer in the content.
A great benefit of using this tool is that it helps affiliate marketers to find the best and the most popular keywords.
# UberSuggest
This is another free online tool that provides affiliate marketers with focus keywords.
The affiliate marketers can enter the keyword and the tool returns several related phrases that are being searched for on search engines.
Therefore, affiliate marketers can get the best keywords that can be used in the promotion. This tool also filters the keywords based on the location and the niche.
The affiliate marketers benefit a great deal from this fact as they are able to create content with the best keywords.
# Buzzsumo
Buzzsumo is a research and marketing tool that can be used by affiliate marketers.
Using this tool, the affiliate marketers can:
- Find content most shared on social media.
- Track competitors.
- Evaluate keywords.
The use of this tool helps the affiliate marketers to know of the market trends and develop an effective affiliate marketing strategy.
# Adcomparator
The tool helps affiliate marketers to optimise their advertising and marketing strategies.
The tool undertakes a statistical analysis and also allows the affiliate marketers to compare advertising strategies with other.
With this tool an affiliate marketers can know exactly what to do to increase the conversion rate.
The tool helps affiliate marketers to know how effective email marketing, direct marketing or PPC campaigns are.
Once the affiliate marketers know of their exact position, they can work to improve their marketing strategy as well. In essence, the tool helps affiliate marketers to work on their advertising strategy and improve it.
# Buffer
The affiliate marketers make use of this tool to effectively manage their time.
In other words, this tool allows affiliate marketers to post their content when the traffic is high or optimal. This in turn helps the affiliate marketer to increase viewership.
In effect, the affiliate marketer is able to draw more traffic to the website.
# SpyFu
Affiliate marketing is very competitive. It therefore becomes important for affiliate marketers to know what the competitors are doing.
SpyFu is a tool that helps affiliate marketers to view every keyword of the competitors. The tool also helps to know the rank and efficacy of the keywords.
Therefore, the use of this tool helps the affiliate marketers to optimise their earning campaigns. The tool helps in optimization of the affiliate marketing campaign.
# ClickMeter
Affiliate marketers require tracking how they have been performing. It is also essential for affiliate marketers to know where traffic came from and what engaged the visitors the most.
For this purpose, the tool ClickMeter can be used. This free tool has hundreds of features that help affiliate marketers track their performance and also optimise their campaigns.
The tool helps the affiliate marketers to continuously bring about improvements in their marketing efforts.
# WordPress
This tool is used by affiliate marketers to create websites that help them direct maximum traffic.
The tool helps affiliate marketers to create websites that are easy to navigate, and highly functional.
In addition, the tool has several features that can help in the development of a great website.
# Topic Generator by Hubspot Blog
This is a tool that can be used by affiliate marketers to come up with a list of topics for generating content.
The tool works on the basis of keywords and uses algorithms to generate topics. Using these topics, the affiliate marketers can generate content meant to generate traffic.
# Headline Analyser Tool by Coschedule
This is a tool that helps an affiliate marketer generate attractive headlines.
It is the headlines that grab the attention of the visitors. To generate structured, engaging and grammatically guidelines, affiliate marketers can make use of this tool.
The tool also helps in generating headlines of the accurate and required length.
# Canva
With the help of Canva, affiliate marketers can generate the right visual content for their websites.
This free seo tool for affiliate marketers helps in generation of the brochures, infographics as well as images that have visual appeal. For affiliate marketing websites, visual content is essentially required to attract more customers.
These are some of the best free SEO tools for affiliate marketers. The use of these tools can help affiliate marketers generate more sales and revenue.
There are several other tools also available that are premium and have to be paid for. These tools also work well for affiliate marketers to optimize their performance and design great content.
These free as well as paid SEO tools can be used for making decent money online by affiliate marketers.
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